Your Problem Might Not Be Strategy. It Might Be the Room You’re In.

March 19, 2026

You can try to build a business alone, or you can build it around other people who care about moving forward together.

That is the difference between simply renting a desk and joining a real coworking community.

I came across a line from operators at HubHub Prague, quoted in a study by Matthias Orel on coworking spaces as talent hubs:

“So, the aim is not only to move our business forward but also to move their business forward and to enrich one another, and all in all to move forward.”

That line captures it perfectly.

The research highlights three simple truths:

Talent naturally clusters when skilled people share space.

Ideas multiply when conversations happen in hallways, not just in meetings.

People help each other move forward, even when there is nothing in it for them.

This is not just theory. I see it every week at Coworking Tuesdays with the Bothell Kenmore Chamber of Commerce

It is not about formal networking. It is about showing up to the same table each week and watching what happens:

You overhear someone solving a problem you struggled with last month. Someone asks about your project and offers a connection with no strings attached. People celebrate each other’s wins, quietly and genuinely.

Research calls these environments talent hubs. In reality, it is simply people getting meaningful work done together.

If you have been feeling stuck, isolated, or tired of staring at your screen alone, do not wait for a better moment. Show up.

You might walk in looking for Wi-Fi and caffeine. You will likely walk out with something much bigger.

Tag someone who should join us next Tuesday at the Bothell Kenmore Chamber of Commerce

Orel, M. (2021). Coworking Spaces as Talent Hubs: The Imperative for Community Building in the Future of Work. Review of Managerial Science.

Interview excerpt referenced in the study from operators at HubHub Prague coworking space.